January 3, 2018 By Jim Mintz What I hope to see in Public Sector and Non-Profit Marketing in 2018 Every year I provide a list of marketing trends for the coming year by top experts in marketing. As we move into 2018 these...
July 26, 2017 By Jim Mintz Brand Activism…Big Opportunity for Non-Profits Well, here it comes. Brand activism – the breakthrough concept in marketing management. This is clearly going to be a big opportunity for nonprofits...