The Centre of Excellence for Public Sector Marketing (CEPSM) is a specialised management consulting firm established in 2005, devoted to helping governments, nonprofits, and associations with the unique challenges they face in their strategic marketing and communications initiatives. We are based in Ottawa, Canada; however our work stretches across five continents and hundreds of organizations. Our core functions are consulting, training and speaking. We are also the proud producers of the MARCOM Annual Conference.
To advance the disciplines of strategic marketing and communications in the nonprofit and public sectors.
Strategy before tactics.
I had the fortune of attending two sessions that Mike presented: one was at a Social Media Workshop at MARCOM and the other was a presentation he gave during a course I was taking (Professional Certificate for Public Sector and Non Profit Marketing). While I was skeptical at first, Mike not only opened a whole new dimension to communications but he also reinforced the importance of strategy and planning. He is motivating and his presentations are of enormous value. Thank you Mike!