Developed by CEPSM’s Mike Kujawski, the Strategic Social Media Engagement Workbook is designed specifically for people that work at public sector and non-profit organizations. It is used to train thousands of workshop participants across the globe each year through Mike’s highly-acclaimed strategic social media engagement training programs. It provides you with a practical, strategic framework for engaging on social media channels, while at the same time identifying potential risks and risk management strategies around them.
"Strategy Before Tactics"