Municipalities, non-profits, and associations are all competing for the same pool of sponsors, donors, and partners. Organizations that succeed rarely have the largest budgets. They understand how to package their value, present it with confidence, and cultivate relationships that endure well beyond a single contribution. This one-day interactive online workshop covers sponsorship and fundraising for non-profits, associations, and municipal organizations: how to build, sell, and manage partnerships that deliver value for both sides.
This workshop is for staff and leaders at municipalities, non-profits, associations, and community agencies who are responsible for securing sponsorships, partnerships, and fundraising revenue for their organizations.
In this course, you will learn how to:
- Distinguish clearly between sponsorship, partnership, and philanthropy, then identify which approach best suits your goals
- Apply effective and innovative fundraising techniques
- Identify and package your organization’s assets to maximize value and attract the right partners
- Research, approach, and pitch potential sponsors with confidence
- Develop sponsorship proposals tailored to both business and public-sector audiences
- Deliver on commitments, measure impact, and build long-term relationships with partners
- A copy of the workshop presentation slides
- Participant workbook
- Templates and 10-step checklist
- Sample sponsorship packages
- An official CEPSM Certificate of Completion