Mike Kujawski’s high-energy talks cover the incredible opportunities out there for organizations and the genuine new challenges that have emerged. Over the past two decades, Mike has been invited to speak at hundreds of conferences, events, senior management retreats, and annual general meetings throughout North America, Asia, Europe, and Africa.

His most popular speaking topics are provided below. They are updated before each talk and can be further customized to client needs.

The Current State of the Social Media Landscape and Its Impact on Organizations

Typical length: 60-90 minutes

In this captivating presentation, Mike provides a comprehensive overview of the ever-evolving social media landscape and its profound implications for organizations. Attendees will gain insights into the latest trends, platforms, and user behaviours shaping the world of social media. Mike will also discuss the opportunities these platforms present for organizations to enhance their brand presence, engage with their audience, and drive growth. Simultaneously, he will address the challenges and potential pitfalls organizations face, including issues of privacy, misinformation, and changing algorithms. By the end of the session, participants will have a holistic understanding of the current state of social media and the strategies to harness its potential effectively and ethically.

Impact and Opportunities of Generative Artificial Intelligence for Your Work

Typical length: 60-90 minutes

In this enlightening presentation, Mike delves into the burgeoning realm of generative artificial intelligence (AI) and its transformative potential in various professional sectors. Attendees will explore the fundamentals of generative AI, its real-world applications across industries from art and design to research and development, and the myriad ways it can enhance and revolutionize work processes. Additionally, Mike will address the potential pitfalls and ethical considerations associated with the deployment of generative AI in professional settings. By the end of this session, participants will be equipped with insights to harness the potential of generative AI in their respective fields while being cognizant of the associated challenges.

Moving Beyond Communications and Into the Realm of Social (Behaviour Change) Marketing

Typical length: 60-90 minutes

In this insightful presentation, Mike delves into the transformative shift many public sector and non-profit organizations are taking from traditional communications to the more impactful realm of social marketing focused on behaviour change. Attendees will explore the principles and strategies behind effective behaviour change campaigns, understanding how they differ from standard marketing efforts. Mike will highlight successful case studies that have led to meaningful societal impacts, from public health initiatives to environmental conservation efforts. He will also address the challenges organizations might face in this domain, emphasizing the importance of authenticity, audience understanding, and ethical considerations. By the end of the session, participants will be equipped with the knowledge and tools to design and implement impactful social marketing campaigns that drive genuine behaviour change.

For booking and/or general inquiries (including custom topic requests) please fill out the form below or contact Mike Kujawski directly (mikekujawski@cepsm.ca).