PRODUCTS
Survey Research for Public Sector and Non-Profit Professionals (Workshop – October 27, 2022)
We are pleased to offer a one-day online workshop on survey research for public and non-profit sector professionals, the first such course offered in Canada. Overview This one-day course is designed to introduce public and non-profit sector professionals to the basic principles and practical understanding required to conduct effective survey research, whether in-house or through […] Learn more
Introduction to Social Marketing Planning for Attitude and Behaviour Change (Workshop – September 7, 2022)
Why Should You Attend? It is a well-known fact that awareness alone does not lead people to change their attitudes or behaviours. If you want to move your communications or marketing efforts beyond public education/awareness and into the realm of action-oriented behaviour change then this introductory social marketing workshop is designed for you. Social Marketing […] Learn more
Introduction to Social Marketing Planning for Attitude and Behaviour Change (Workshop – July 21, 2022)
THIS WORKSHOP IS NOW SOLD OUT – The next workshop will be taking place on September 7, 2022 – You can register here. Why Should You Attend? It is a well-known fact that awareness alone does not lead people to change their attitudes or behaviours. If you want to move your communications or marketing efforts […] Learn more
Strategic Social Media Engagement for Public Sector and Non-Profit Organizations (Workshop – December 7-8, 2022)
Overview The modern era of social media and the subsequent democratization of content has had a major impact on how public sector and non-profit organizations communicate and engage with their audiences. The world of one-way communication, of one source to many readers, viewers or listeners – has changed into a heavily fragmented communications universe, where […] Learn more
Strategic Social Media Engagement for Public Sector and Non-Profit Organizations (Workshop – June 28-29, 2022)
Overview The modern era of social media and the subsequent democratization of content has had a major impact on how public sector and non-profit organizations communicate and engage with their audiences. The world of one-way communication, of one source to many readers, viewers or listeners – has changed into a heavily fragmented communications universe, where […] Learn more
CEPSM Strategic Social Media Engagement for Public Sector and Non-Profit Organizations Workbook
The Strategic Social Media Engagement Planning Workbook is designed specifically for public sector and non-profit organizations. Learn more