PRODUCTS

Strategic Social Media Engagement for Public Sector and Non-Profit Organizations (Workshop – March 9-10, 2023)

Overview The modern era of social media and the subsequent democratization of content has had a major impact on how public sector and non-profit organizations communicate and engage with their audiences. The world of one-way communication, of one source to many readers, viewers or listeners – has changed into a heavily fragmented communications universe, where […] Learn more

Survey Research for Public Sector and Non-Profit Professionals (Workshop – October 26, 2023)

We are pleased to offer a one-day online workshop on survey research for public and non-profit sector professionals, the first such course offered in Canada. Overview This one-day course is designed to introduce public and non-profit sector professionals to the basic principles and practical understanding required to conduct effective survey research, whether in-house or through […] Learn more

Survey Research for Public Sector and Non-Profit Professionals (Workshop – April 20, 2023)

We are pleased to offer a one-day online workshop on survey research for public and non-profit sector professionals, the first such course offered in Canada. Overview This one-day course is designed to introduce public and non-profit sector professionals to the basic principles and practical understanding required to conduct effective survey research, whether in-house or through […] Learn more

Introduction to Social Marketing Planning for Attitude and Behaviour Change (Workshop – January 26, 2023)

Why Should You Attend?  It is a well-known fact that awareness alone does not lead people to change their attitudes or behaviours. If you want to move your communications or marketing efforts beyond public education/awareness and into the realm of action-oriented behaviour change then this introductory social marketing workshop is designed for you. Social Marketing […] Learn more

Strategic Social Media Engagement for Public Sector and Non-Profit Organizations (Workshop – December 7-8, 2022)

Overview The modern era of social media and the subsequent democratization of content has had a major impact on how public sector and non-profit organizations communicate and engage with their audiences. The world of one-way communication, of one source to many readers, viewers or listeners – has changed into a heavily fragmented communications universe, where […] Learn more

CEPSM Strategic Social Media Engagement for Public Sector and Non-Profit Organizations Workbook

The Strategic Social Media Engagement Planning Workbook is  designed specifically for public sector and non-profit organizations. Learn more