Introduction to Social Marketing Planning for Attitude and Behaviour Change Workshop 2017 – Jim Mintz facilitator

This workshop provided me with the skills, tools and resources to create a gold star social marketing campaign! I would recommend it to everyone.

In today's changing and competitive world it is imperative to be up on the top of your game. Bernie's professional knowledge and passion for the sponsorship industry guide you on a path to success.

Jim is extremely knowledgeable. He delivered a great workshop and I would definitely take the time out of my busy schedule to attend a two-day elaborate version of it. The tools will be great to have!

You will never find a person as professional, fast with responses, cooperative, clear, nice to work with, solution-oriented, efficient and agreeable as Claire Mills. I have worked closely with Claire for the past two years and my rapport with CMG (now CEPSM) would never be the same if it wasn’t for Claire making things so easy and pleasant. I simply wanted to share this with you because I feel it’s important and extremely worth taking the time to let you know.
Marie-Josee Drolet, A/Program Leader Government of Canada Exhibitions Program

Mike made a presentation to the InterComm Network (the most mature community of practice in the Canadian federal government) on the the use of social media in government internal communications. He has a thorough knowledge of his topic and presents it in a creative and easy-to-follow manner. He is a polished speaker, with an obvious passion for his chosen field. He has a real flair for adding humour and visual interest to his presentations. I would highly recommend Mike as a speaker or workshop leader on the topic of marketing and social media. Thanks, Mike. Well done!!

Mike provided a fantastic presentation to our Canadian Marketing Association Ottawa chapter on social media marketing. He explained things in easy to understand language, how it applies to us. Everyone was very pleased with his presentation

Bernie clearly knows the business and understands sponsorship in a marketing public sector Canadian context.

This is the second CEPSM workshop I have attended. The material has been clear and easy to put into play, as a result I am more confident and efficient at work.

I have heard Mike speak on Web 2.0 and social networking twice now at the arm chair discussions from the Canada School of Public Service. Both times he was highly motivating and very informative – and I know a lot about these subject areas. He made his presentations extremely relevant to the Public Service and provided excellent examples of current uses. I would recommend his services in this area without hesitation.

Mike is extremely passionate and so truly believes in what he teaches that he not only imparts knowledge but motivates you to succeed. He's been a great inspiration to me as I've gone from SM newbie to having the ability to implement a full social media plan for my association in just six months. Mike has led me every step of the way and has never been too busy to offer assistance and advice. He is a fabulous teacher and a terrific resource.

Since contracting your services to assist the Western Fair Association we are pleased to report we have been using the knowledge gained and valuation tools on a regular basis. Your assessment gave us the knowledge and confidence in our rates in the Southwestern Ontario marketplace. Additionally, the valuation tools allow us to create new opportunities and value them in a consistent manner with the same confidence so that any sponsorship can be fully justified or explained to potential sponsors. I would recommend your services to other companies/businesses and if the need was there, contract your services again.

The strategy development and results tracking components in Jim's Workshop were great! I really enjoyed it the course!

Mike knows what he's talking about and is very passionate and knowledgeable about his field. In his 2 day Gov 2.0 workshop in Singapore he opened up our understanding of the vast power behind social media and humbled many participants who thought that they are experts, but in fact not fully tapping onto vast potential of web 2.0

I had the fortune of attending two sessions that Mike presented: one was at a Social Media Workshop at MARCOM and the other was a presentation he gave during a course I was taking (Professional Certificate for Public Sector and Non Profit Marketing). While I was skeptical at first, Mike not only opened a whole new dimension to communications but he also reinforced the importance of strategy and planning. He is motivating and his presentations are of enormous value. Thank you Mike!

Thank you for providing Ontario Tourism Marketing Partnership (OTMPC) with a tailored session on Designing and Selling Your Sponsorship Program. The information will provide OTMPC with the tools and resources to assist us in planning and delivering a sponsorship program for the organization. It also afforded us the opportunity to come together as a group to proactively address issues and seek solutions specifically related to Ontario Tourism. It will assist us with taking an organized approach towards sponsorships as a revenue generator.

Mike provided a fantastic presentation to our federal-provincial-territorial working group on social media marketing. He explained things in easy-to-understand language, how it applies to us in the government and tailored it to our program. Everyone said he was the best part about our two day workshop

Bernie conducts an outstanding workshop. He brings his vast knowledge of revenue generation into an easily accessible learning experience, splendid with some nice humour. Workshop was worth every penny! Thanks Bernie!

Bernie provided cutting edge tools along with impressive and comprehensive material. Topics learned have practical applications. As an Event Coordinator, I will be able to apply the newly acquired skill sets to enhance my sponsorship programs with proven and positive return. Highly Recommended!

CMG Canada (now CEPSM) has provided Exhibit Management / Coordination and Personnel Services to the Government of Canada Exhibitions Program, via Standing Offer, over the past five years. Claire Mills, Senior Project Manager and Kyla Copp, Project Manager have consistently demonstrated a high degree of professionalism and flexibility. They have supervised many activities, and have provided leadership to their staff working at the Canada Pavilion and other GCEP events. We sincerely appreciate the efficient and constructive manner in which the company conducts its business.

I wanted to take this opportunity to let you know that the session with Mike, Strategic Social Media Engagement for Government Organizations, was simply outstanding. While I have mentioned it to him, I wanted to let you know that he has given much for me and the CPC to consider moving forward. There is a lot we need to do, however, I feel we are much better positioned having had this session with Mike and having benefitted from his guidance. I thank him immensely for his understanding, passion and … just knowledge!

This was my first time attending the MARCOM Conference. I've learned a lot in this workshop and highly recommend this conference to all public servants looking to improve their social media engagement.

This was awesome! Everything you wanted to (and should) know about social, but were afraid to ask. As an older millennial, I am often in a perpetual state of panic about getting left behind as far as social media is concerned. This course brought me from perplexed to inspired. Thanks!!

Mike delivered an excellent workshop. He is knowledgeable and the content was current and relevant. This is one of the most interesting and useful workshops I've attended in years! Thank you!

I really appreciate the expertise and insights you shared on how United Way Toronto and York Region can refine its approach to managing sponsorships in a changing philanthropic sector. Thank you and best wishes for 2017!

Introduction to Social Marketing Planning for Attitude and Behaviour Change Workshop 2017 – Jim Mintz facilitator

Thank you so much for sending these resources. I look forward to putting our current strategy through your process, and then once that has been completed – reviewing it with you in the 2-hour session! Thank you again for all of your enthusiasm and expertise. People like you make this field so worthwhile and exciting.