Posts Tagged ‘data’

Advertising Industry… from Creatives to Engineers and Data Scientists

There was a time, which I remember early in my career, where many people, especially business graduates were fascinated by the advertising business, it probably began when sellers of consumer products and their ad agencies controlled the contents of the radio programming and later TV programming to which people listened. New Yorker critic Ken Auletta […]

How smart speakers and voice assistants are changing the game

It’s been six months now since I equipped my home with three Google Home Mini devices (one on each floor). As an audiophile, my reason for getting them was definitely not for use as speakers to play music (I have proper speakers for that), but rather as a test to see how far artificial intelligence (AI) […]

What Your Facebook “Likes” Can Reveal About You

I recently came across the work of Stanford psychologist and social data researcher Michal Kosinski, who has developed a method to analyze people in minute detail based on their Facebook activity. He is currently a leading expert in psychometrics, a data-driven sub-branch of psychology. By now, most people are familiar with the term “big data“, therefore […]