WORKSHOP: Social Marketing Strategies and Behaviour Change – Halifax

WHY SHOULD YOU ATTEND?

One of the biggest challenges in social marketing is the implementation stage. Many organizations develop great plans, but poor execution leaves them wondering why they didn’t achieve the desired results. This interactive workshop will take participants through a proven process for developing a customized structured social marketing plan and strategy for implementation. In this tough economy it’s important to ensure maximum impact for marketing dollars; especially when you are moving from planning into implementation where the majority of your budget will be allocated. You will learn how to transform Strategies into Action. Our Course Workbook will guide you through the process for creating your own customized social marketing plan.

By attending this workshop, you will save countless hours of planning time and learn proven techniques for launching a successful social marketing initiative. You will learn how you can develop a social marketing plan on your own allowing you to implement your initiative over a very short time period.